ANR Oculus

2018

EL_interior

Global concept design for an outpost featuring the launch of the ANR Oculus eye complex. 

EL_moodboard

Moodboard

EL_top view2

Top view

When coming up with the concept for the design of the space, I was inspired by the product’s groundbreaking technology to repair and protect against blue light. The client journey features a walkthrough experience with product storytelling, a photo op, try-on areas with iMatch™ Virtual Skin Analysis and a consultation lounge. Also taking inspiration from the campaign launch video, the space feels nocturnal and minimal, with a modern clinical feel throughout. 

EL_view2
EL_lounge

Interpretation of design concept for launch event in Los Angeles: 

EL_LA1
EL_LA2

Re-Nutriv

2017

Window design concepts 

Saks Boutique

2018

saks1

Fixture display design for new beauty department floor at Saks Fifth Avenue

saks3

Top view

saks4

Axo view

Lip Lounge

2018

lip lounge1
lip lounge2

Global concept design for custom lip color station