TIFFANY x ARSHAM STUDIO

In early 2021, Tiffany & Co. established a partnership with contemporary artist Daniel Arsham and his Studio, which has resulted in limited edition product launches, activations, etc. In a short amount of time, this partnership has not only introduced Arsham's distinctive aesthetic to the brand, but has also opened the door for future collaborations with emerging artists. 

NY Flagship Blue Box Installation

2021

Tiffany & Co. collaborated with contemporary artist Daniel Arsham to create the Bronze Eroded Tiffany Blue Box®. A limited series of 49 sculptures, each artwork rethinks an important piece of Tiffany’s heritage through the artist’s “Future Relics” aesthetic, in which he imagines cultural objects as if discovered in the distant future.

This installation at the brand’s New York Flagship turned the Bronze Eroded Tiffany Blue Box® into a large-scale immersive experience, allowing visitors to walk inside of it. The interior also houses a museum-like display with all of the custom “artist tools” that were created as part of the collaboration.

Perspective

Elevation

Behind the scenes look at the production progress

The 49 sculptures, exclusively sold at the NY Flagship and online, sold within 1 hour of unveiling the installation. For the 2 months the installation was live, the NY Flagship was the top performing location for this collection, accounting for 14% of total global sales. 

NBA All-Stars Weekend Pop Up

2022

For this year’s 71st annual NBA All-Star Weekend in Cleveland, the brand partnered with contemporary artist and creative director for the Cleveland Cavaliers, Daniel Arsham, to create a limited-edition Wilson® basketball in the signature Tiffany Blue® hue.

Since the early discussions with Arsham Studio for the design of the space, it felt natural to turn the pop up into a half-court experience. We wanted attendees to be able to test out the basketball in a space inspired by its design. The court featured the ball’s custom graphic pattern throughout, chrome bleachers, a mirror wall with a grid of basketballs and a display for the NBA Larry O’Brien championship trophy.

The special-edition basketball, only sold at the Cleveland Cavaliers pop-up during the NBA All-Star Weekend and at the Tiffany Woodmere store from February 18–20, quickly sold out.